The moneyGPS End-to-End Marketing Program brings together a fully white-labelled digital advice platform and a co-branded marketing engine. It’s designed to help partners launch their service, sustain ongoing engagement, and convert interest into action. All with minimal effort from their team.

Partner Implementation Program (Pre-Launch)

Once you’re onboarded, moneyGPS project-manages a structured rollout from four weeks before launch to post-launch. This includes teasers, end-user starter packs, internal champion support, and optional webinars, so your team can stay focused on core work while we handle the setup.

The ‘7 x Step’ moneyGPS – End to End Marketing Program

1. Acoustic Marketing Platform

We use the globally recognised, secure Acoustic marketing platform, managed independently from moneyGPS, to deliver all partner communications. Campaigns include launches, newsletters, and promotions, all pre-loaded with your branding, disclaimers, and privacy language. 

2. Behaviour-Led Launch Program

A structured, multi-email series built on behavioural insights delivers clarity, simplicity, and clear next steps. It builds awareness and intent while announcing the partnership between your firm and moneyGPS, offering compliant, single-topic advice under our AFSL.

3. Teasers → Launch (Trust First)
The campaign starts with teaser emails that explain the value and range of advice topics (super, insurance, debt, investments, and our popular Check-Up Reports). Clients are invited to opt in when ready, always at their own pace, never with sales pressure.

4. Starter Pack at ‘Go-Live’
At launch, clients receive a Smarter Financial Wellness Starter Pack, welcoming them to the platform, explaining security measures, and showing where to get help. Short explainer videos complement this step to build trust and confidence.

5. Compliant Nudges
Gentle reminders encourage clients to complete or resume their Money Check-Up or Retirement Check-Up. Each message includes one-click re-entry links and clear next steps while supportive, not sales-driven.

6. White-Label Digital Page for Your Website
A dedicated co-branded page on your website becomes the entry point for clients. It features your moneyGPS platform, educational resources, webinars, and “Get Started” calls to action, seamlessly integrated under your brand.

7. Ongoing Newsletters, Activities & Promotions
Monthly co-branded newsletters and promotions maintain engagement and trust. Each edition includes educational topics, case studies, and highlights from the 40+ moneyGPS video learning modules, keeping your clients informed and motivated to take action.

The Result

A complete, automated, and compliant marketing and advice engine, wrapped in your brand, supported by our platform. It’s how moneyGPS helps partners deliver real financial wellness, simply and effectively.